Billboards are a highly visible way to advertise your brand and command the attention of commuters and localised markets. In today’s fast-paced world, billboards have the ability to reach time-poor consumers who are out and about town or on the move. Whether on a building, by a freeway, at a sporting ground, or at an airport or shopping mall, billboards are an unavoidable attention-grabber for impressionable consumers at targeted locations.
Whilst Billboard sites do come in various shapes and sizes, there is a degree of standardised sizing across the Australian billboard landscape worth mentioning. Portrait billboards are 6.0 x 4.0 metres, 24-sheet billboards are 6.0 x 3.0 metres, Supersite billboards are 12.66 x 3.35 metres, and Spectacular billboards are typically 18.99 x 4.57 meters (although the term can be used to include other dimensions with surface areas over 50 square meters). Beyond this, the largest and most iconic sites are referred to as Landmark billboards.
The most common substrates for billboards are front-lit vinyl, backlit vinyl and self-adhesive. Hugo Printing prints billboard skins with the latest digital printing equipment and our billboards are finished with Keder rope that is produced in house.
Catering to any required size, our billboard skins are digitally printed using the latest equipment and finished with Keder rope that we produce in house.
Available in any size, our billboards are finished with features of your choice including welded edges or metal eyelets, and they can be backlit for illuminated display. All prints are UV-stabilised to prevent fading.
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